ROCKET MEDIA
Facebook Ads
There's a lot more to Facebook Ads than Facebook Ads.
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The Facebook advertising platform includes opportunities to advertise on Facebook, Instagram, Messenger and Audience Network.
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Fine-tuned targeting, low costs and over 2.45 billion active users per month makes the Facebook platform an attractive proposition for most marketers.
We can help you to develop a campaign within one or across all Facebook's channels.
Advertise on Facebook's News Feed, Marketplace or in people's stories.
Advertise on Instagram, the popular video and photo-sharing platform. Options include the Instagram Feed, Explore or in people's stories.
MESSENGER
These ads appear in the Chats tab in Facebook's Messenger app. People who click on your ad can initiate a conversation with your business within Messenger or can click-through to your website.
AUDIENCE NETORK
With Facebook's Audience Network, you can advertise on a range of mobile sites and apps outside the Facebook platform, allowing you to increase the reach of your campaigns.
Why You Should be Using Facebook Ads
Fine-Tuned Targeting
Facebook’s capability to target a narrowly defined audience is outstanding (see section below).
High Conversion Rates
One survey found that the average Facebook conversion rate was 9.21%.
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One Ad Everywhere
You can create one advert and show it on Facebook, Instagram, Messenger and Audience Network simultaneously.
Huge Mobile Audience
Facebook has over 1.74 billion users that access their mobile app on a daily basis.
Call To Action Buttons
There’s a CTA button for most business needs including Book Now, Contact Us, Sign Up, Download, Learn More and Use App.
Cheap To Advertise
You can spend as little as $1 per day on Facebook and the cost per click is generally lower than other advertising platforms.
Extensive Analytics
Each ad that you create can be measured using insights, metrics and tools provided by Facebook.
Scalable
You can increase your budget and your leads and profits will increase accordingly.
Facebook's Advanced Targeting Options
Locations
Target ads to people based on locations (e.g. country, state, city or postcode). Most objectives let you target worldwide, by region,
by free trade area (e.g. "NAFTA") or by app store availability (e.g. "iTunes app store countries").
Detailed Targeting
Include or exclude people from an audience based on criteria such as demographics, interests and/or behaviours.
Life Events
The Life Events targeting is unique to the Facebook platform, allowing you to target people at specific intervals of time after the event takes place; e.g. a year after getting married, 3 months after starting a new job, etc.
Connections
Include or exclude people from your audience based on connections to your pages, apps or events.
Recent Purchases
Facebook allows you to take advantage of past purchase behaviors to target people e.g. Clothing, Food & Drink, Health & Beauty, to more specific subcategories, e.g. Fashionistas, DIYers and Foodies.
Custom Audiences
Advertisers can upload existing contacts onto the Facebook platform to create audiences and get in front of customers in a new way; this is a great opportunity to nurture leads and build loyalty with existing customers.
Lookalike Audiences
Facebook can help you generate new audiences that have similar characteristics and interests to your existing customers.
Combined Targeting
Facebook has an incredible amount of data on its users, allowing you to combine information to target the perfect audience e.g. Net Worth, Interests, Behaviors, etc. Using these together, you can generate a highly specific segment to serve ads.
Remarketing
Use remarketing to target people who have visited your website or taken a certain action on your advertising. This is a great strategy to get more conversions from people who have shown an interest in your product or service.
Reasons to Choose Rocket Media
Over 12+ Years Experience
Delivered ROI's for Clients up to 25:1
$20+Million Spent on Media to Date
Certified Provider.
Payment Protection. Don't Pay if Not Satisfied.
Our Pricing
Google Ads campaign
$350
Campaign set-up across Facebook, Instagram, Messenger or Audience Network
Facebook Analytics
Landing page recommendations
Event tracking to monitor results
One or multiple channels included in price
One week management & optimisation
$200
Monitor and optimize campaigns on daily basis
Develop new campaigns, adsets & adverts
Ad placement optimization
Event tracking & Facebook Analytics
Conversion Rate Optimisation
One month management & optimisation
$600
Advanced analytics and CRO
Media channel optimisation
Lookalike Audiences & Layered Targeting
New remarketing campaigns
Develop new campaigns, adsets & adverts
Monitor and optimize campaigns on daily basis